Google launched the GA4 Experiences Builder for Google Analytics, an extension designed for Google Sheets.
I am excited to share that we’ve got launched the GA4 Experiences Builder for Google Sheets 🥳https://t.co/ROVqk0ywxA
— Matt Landers (@matt_landers) August 14, 2023
The brand new Google Workspace add-on, printed on August 10, goals to simplify the reporting course of. However does it meet the expectations?
How GA4 Experiences Builder Works
The GA4 Experiences Builder permits customers to create and run reviews for GA4 properties inside Google Sheets.
So do this as an alternative of going into GA4, discovering the proper report, and exporting your knowledge.
Choose “Create new report” from the GA4 Experiences Builder for Google Analytics add-on beneath the Extensions menu.
Screenshot from Google Sheets, August 2023Specify the report identify, goal GA4 property, date vary, and desired dimensions and metrics.
Screenshot from Google Sheets, August 2023Execute all reviews utilizing the “Run reviews” choice from the add-on menu.
The requested knowledge ought to populate on the tab similar to your entered report identify.
Screenshot from Google Sheets, August 2023 Preliminary Evaluations
Thus far, customers have praised the add-on for its simplicity and effectivity, however not with out elevating considerations and recommendations for enchancment.
Whereas reviewers contemplate it a “true game-changer” that streamlines analytics workflow, others consider it lacks “required” options to make it worthwhile.
The recommendations embody an auto-scheduling characteristic for day by day report updates, filter choices for dimensions & metrics, and extra tables to get clear knowledge.
New Methods To Work With GA4
The GA4 Reports Builder for Google Analytics add-on for Google Sheets may very well be a robust software for anybody who prefers utilizing spreadsheets to investigate web site knowledge.
The brand new extension from Google provides a extra environment friendly option to extract GA4 knowledge into Google Sheets, which may very well be integral to their day by day workflows.
Nonetheless, the dearth of what some contemplate important options signifies that Google nonetheless has some work to do to satisfy the entire wants of the trade.
This leaves room for builders to proceed innovating ways to assist Google Analytics customers with analyzing their web site knowledge.
Featured picture: one picture/Shutterstock
