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Google Halloween Search Tendencies For 2021

Google Halloween Search Trends For 2021

Google shares information in regards to the prime trending Halloween-related searches this 12 months, similar to hottest costumes, prime haunted home places in Maps, and extra.

Yearly Google publishes Halloween search insights, and this 12 months is not any completely different.

Whereas the most well-liked films stay pretty constant from one 12 months to a different, it’s the highest trending Halloween costumes that reveal what’s capturing the curiosity of mainstream society in the intervening time.

As a marketer it helps to maintain your finger on the heartbeat of standard tradition, as it will possibly create alternatives to attach along with your viewers and make your model extra relatable.

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This 12 months Google is publishing information on:

  • High Halloween films
  • High Halloween costumes
  • Most-searched pumpkin patches
  • Hottest spooky actions in america

Right here’s a abstract of key insights from Google report.

High Halloween Films

This record accommodates a mixture of Halloween staples and household pleasant classics.

Goes to indicate that utilizing personalities to construct manufacturers into franchises can maximize their endurance.

Probably the most-searched Halloween films over the previous week within the US are:

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  • Halloween (1978)
  • Friday the thirteenth
  • Hocus Pocus
  • A Nightmare on Elm Avenue
  • Halloweentown

High Halloween Costumes

Historically, searches for costume shops peak on Halloween day, however Google can’t wait till then to launch the information.

Right here’s what it has gathered about standard costumes based mostly searches from the primary week of October.

Listed here are the costume searches which have been trending this week within the U.S.

Trending Halloween costumes:

  • Squid Recreation
  • Gorilla
  • Britney Spears
  • Carnage
  • Venom

Trending {couples} costumes:

  • Trixie and Timmy Turner
  • Bonnie and Clyde
  • Skid and Pump
  • Mr. and Mrs. Smith
  • Cosmo and Wanda

Trending canine costumes:

  • Squid Recreation
  • Race automobile
  • Vampire
  • Donkey
  • Lobster

Standard Pumpkin Patches

On Google Maps, there’s a 375% improve in pumpkin-related searches between September and October.

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The most well-liked key phrase throughout this time is “pumpkin patch,” which will increase practically 470%.

Listed here are among the top-searched pumpkin patches on Google Maps within the U.S.:

  • Goebbert’s Pumpkin Patch and Apple Orchard, Pingree Grove, IL
  • Bengtson’s Pumpkin Farm and Fall Fest, Glen, IL
  • Bishop’s Pumpkin Farm, Wheatland, CA
  • Bob’s Corn & Pumpkin Farm, Snohomish, WA

Most Searched Halloween Actions

Searches for spooky actives similar to corn mazes and haunted homes improve by 270% and 500% respectively between September and October.

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Listed here are among the top-searched locations for spooky season actions on Google Maps within the U.S.:

  • Buford Corn Maze in Buford, Georgia
  • Subject of Screams in Mountville, Pennsylvania
  • Piedmont Avenue Pumpkin Patch in Oakland, California
  • Howl-O-Scream in Tampa Bay, Florida
  • Greenspot Farms in Mentone, California
  • Texas Pumpkin Fest in Leander, Texas
  • Netherworld Haunted Home in Stone Mountain, Georgia
  • Cornbelly’s Corn Maze and Pumpkin Fest in Lehi, Utah
  • Rutledge Corn Maze in Olympia, Washington
  • Pennhurst Asylum in Spring Metropolis, Pennsylvania

Most Standard Halloween Sweet

Lastly, it’s not Halloween with out sweet, so Google has put collectively a few infographics illustrating peoples’ sweet preferences by state.

halloween candy trendsScreenshot from: weblog.google.com, October 2021.
halloween candy trendsScreenshot from: weblog.google.com, October 2021.

Sources: Google (1, 2)

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