TikTok is seeking to assist encourage the subsequent technology of cybersecurity consultants through a brand new partnership with the National Cyber Security Alliance (NCSA) which can see it help the launch of a brand new Cybersecurity Education and Career Resource Library, offering direct steerage and assets on this rising area of curiosity.
“As the brand new faculty 12 months and course picks start, the worldwide workforce can be seeing a file stage of execs seeking to make a profession change. We imagine TikTok gives a platform to spark curiosity in fast-growing sectors like safety, privateness, and security. We’re excited to construct the cyber-learning group on TikTok, working to create a bigger, extra numerous and inclusive area.”
The brand new initiative will kind a part of TikTok’s broader effort to advertise cybersecurity schooling, and can moreover present extra pathways into profession improvement direct from the app.
And whereas it will not be the primary platform that springs to thoughts in relation to skilled schooling, TikTok has certainly seen rising curiosity in profession recommendation and steerage content material, with career-related clips sparking a complete new use case for the app.
The brand new choice got here in response to the rising curiosity in career-aligned TikTok content material, with the hashtag #careeradvice already producing more than 80 million video views per day within the app.
As famous by The Washington Post: earlier this 12 months:
“TikTok, extensively recognized for 15-second movies of cranberry juice-drinking skate boarders and group dance challenges, is quick rising as a drive within the job search ecosystem at a time when unemployment stays excessive, a brand new technology appears for his or her first jobs and pandemic isolation results in hours of senseless scrolling.”
Given this, TikTok might be in a novel place to assist information the subsequent technology of cybersecurity professionals. TikTok additionally sponsored the inaugural US Cyber Games, an occasion to assist establish potential cybersecurity expertise, earlier within the 12 months.
Along with supporting the brand new schooling platform, TikTok can be internet hosting a Profession Truthful subsequent month, which can deal with teaching and recruiting safety and privateness leaders. The occasion shall be broadcast through each TikTok and LinkedIn’s live-streaming choices, which is an fascinating merging of the 2 platforms.
Will this change into the brand new norm – will job seekers and recruiters more and more be turning to TikTok to search out one of the best candidates?
Clearly, TikTok is the language that younger persons are more and more conversant in, and because it modifications consumption habits, and reforms the methods by which individuals have interaction with media, it is possible that it may change into a extra viable skilled choice, in lots of respects.
That will even develop the utility, and utilization of the app, which may make it a fair larger challenger to Fb, and different platforms, within the social media house.