This could possibly be helpful – TikTok is testing a new option that will allow customers to pin chosen movies to the highest of their profile show, serving to to showcase particular clips to their profile guests.
As you possibly can see on this instance, posted by Sam Schmir (and shared by social media skilled Matt Navarra), the brand new choice would allow you to pin chosen clips on the high of your profile content material grid, enabling you to showcase the most effective examples of your work, or your newest promotions, Q and A clips, responses, and many others.
In its present check kind, you possibly can pin as much as three clips, taking over the entire high line in your show, which supplies one other strategic alternative to assist construct your viewers, and maximize engagement, by placing the highlight in your chosen work.
It’s a logical addition for TikTok, with publish pinning already accessible in most social apps, giving social media managers and customers extra management over how their content material is displayed, which could be a large assist in holding customer consideration. And like different platforms, there will probably be varied ways in which you need to use it – some share their most partaking tweets or posts, whereas others share promotions, their new weblog publish, their newest e-book, or no matter else.
It gained’t be a significant change, but it surely could possibly be a really related, and useful one, and it’s one other aspect to issue into your TikTok planning transferring ahead.
And with TikTok continuing to gain traction, the app is about to be a key consideration for much more manufacturers this vacation season. Given this, you ought to be seeking to make the most of each alternative to spice up your TikTok engagement the place you possibly can – so whereas this isn’t a ‘game-changer’ as such, any benefit you possibly can glean is value, at least, experimenting with.
We requested TikTok for affirmation on the check, and the deliberate rollout or availability, however we don’t have any additional perception at this stage.