Fb has printed a brand new information on hyperlink and promote podcasts on its platform, through its not too long ago added podcast instruments, that are not available to all users as yet, however might, ultimately, present new alternatives for maximizing attain and neighborhood engagement.
Launched earlier this yr as a part of the broader expansion of its audio tools, in response to the rise of Clubhouse, Fb now allows chosen podcast creators to attach their podcasts into their Fb Web page, serving to to enhance discovery and promotion. Fb initially invited a small group of podcasters into this system, however now, broadcasters can apply, via their Page, to have their podcast added.
It’s value noting that podcasts are at the moment solely obtainable to US listeners, and on cell solely, so there are some vital restrictions. However should you’re a podcaster who’s trying to faucet in, this new overview will assist present extra context as to how Fb podcasts work, and what you will get out of the method.
You’ll be able to obtain the total Fb podcasts information here.