The updates maintain coming at Twitter 2.0, with Elon Musk eager to maintain rolling out tweaks and adjustments based mostly on consumer suggestions.
Which, with far fewer employees, signifies that there’s additionally a better threat of those rollouts going awry, and inflicting outages and points, that thorough testing would have mitigated earlier than going stay. However however, Twitter’s actually transport extra adjustments – principally small tweaks and pre-existing experiments that the earlier Twitter administration had held in testing. However it’s transferring, and Elon is actually making issues occur on the app.
Twitter’s newest replace is a new Highlights tab on user profiles, the place you’ll have the ability to showcase your greatest tweets.
As you possibly can see on this instance, the brand new Highlights tab will quickly be added to your profile, whereas an additional possibility may also be added to the three dots menu on tweets to add that tweet to your Highlights.
So that you’ll have a brand new strategy to showcase your greatest tweets, which might be useful for these seeking to drive Subscriptions, by showcasing their greatest work within the app.
Although I’m unsure how efficient it’ll be. Earlier evaluation has proven that the vast majority of Twitter interactions happen in feed, with few customers truly tapping by to a different customers’ profile. But it surely might be one other strategy to win over potential followers, and spotlight how intelligent and nice your tweets are.
The idea truly got here from Musk’s good friend Jason Calacanis, who’s additionally long-established himself into an adviser of kinds for Twitter 2.0.
Elon’s actually eager to create a secure house for himself and his pals, so it’s little shock to see him make this a precedence – although once more, I think the precise utilization worth will minimal.
But it surely’s one other ingredient to think about, and perhaps I’m underrating its potential for some customers.
No phrase but on a full rollout, however anticipate to see it stay very quickly.